I think that you are dead on about the location. I do know that cars are insanely hard to get good deals on here.
I talked with two other dealers in within a couple hours and they didn't even budge from MSRP+800 setup+TTL = ~$10,000. One went so far as to tell me that if I could get that price, then I would be crazy not to and that he would take a loss to sell at that price.
The dealer did have one yellow 2005 that he just sold this last week. Fine by me since the yellow with silver frame just isn't my thing.
Anyway, I went and did the paperwork today and will pick up the bike next week on Tuesday or Wednesday (closed on Sunday and Monday). All in all I was happy with the dealer and have no complaints. Very professional compared to, say, some of the Honda and Kawi dealers that I visited lately.
Even if I could have gotten a bit lower, no biggie. If I was that concerned with spending a couple extra bucks, I woulda got the Honda! HAHA!!